Sprinklr CXM University

Sprinklr CXM University

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Course

Modern Marketing - Champion Project Manager

Curriculum

About this course

Plan campaigns and track content production activities with internal and external teams for the timely delivery of marketing projects.

Whether you’re new to your role or looking to build on your expertise, we'll take you through the key skills needed to plan campaigns and track content production activities with an approach that is optimizes productivity with internal and external teams in Modern Marketing, including how to:

  • Have visibility into the progress of projects, as production dashboards are updated in real time. The custom designed project workflows are managed with the help of the Sprinklr Workflow Engine, which adds automation to the transition of tasks between team members and between internal and external teams such as agencies, it automatically tracks project milestones and identifies bottlenecks.

  • Leverage the automated workflows, the unified campaign calendar and the centralized asset manager. This creates the collaborative and transparent environment which is needed in order to reduce production time and cost costs for campaigns.